by ENG Team | Aug 23, 2023 | Knowledge Library
When it comes to shopping, there are a few key factors that can affect the buying process. These include the price of the product, the complexity of the purchase, and the buyer’s personal preferences. In this blog post, we will explore how the shopping process...
by ENG Team | Aug 21, 2023 | Knowledge Library
The idea that generations have similar characteristics is a popular one in marketing and advertising. Marketers often target their campaigns to specific generations, based on the assumption that people within the same generation share certain values, beliefs, and...
by ENG Team | Aug 18, 2023 | Knowledge Library
Artificial intelligence (AI) and machine learning (ML) are two of the most popular terms in the tech industry today. But what do they actually mean? And how are they different? Artificial intelligence is a broad term that refers to the ability of machines to mimic...
by ENG Team | Aug 17, 2023 | Knowledge Library
The world of work is changing rapidly, and digital skills are becoming increasingly important. In fact, a recent report by the World Economic Forum found that by 2025, up to 85 million jobs could be displaced by automation. However, the report also found that there...
by ENG Team | Aug 16, 2023 | Knowledge Library
Digital transformation is the process of using technology to change the way a business operates. It can involve anything from adopting new software to completely overhauling the way a business does things. Digital transformation can be a daunting task, but it is...